Snappers buying into geofilters, the app’s latest ‘photo booth’ feature that personalizes temporary, location-activated filters for weddings, proms and more
It’s the ultimate 2016 teen love story: a “promposal” via a personalized Snapchat geofilter with Bitmoji characters all lined up for the perfect selfie.
If that sentence doesn’t make any sense to you, here’s the long version: Snapchat is offering to tailor its social media service for specific users so that they can celebrate a prom, a birthday, a wedding on the service in their own unique way and tied to where the event is taking place.
Businesses are piling in too and Snapchat – alone among the new generation of social media apps – appears to have found a way to earn revenue directly from everyday users by getting them to pay to create their own content.
Starting at $5 and going into the thousands, Snappers can design and buy a personalized short-term geofilter (location-based graphics on top of videos and photos) to put for events, such as a cartoon “Gloria’s 21st” or “Happy wedding, Jon + Jerome”. The price is based on the time the geofilter is available – from an hour to 30 days – and the geographical area chosen, ranging from a building to a few city blocks.
(...)
“Everything else is so saturated ... The geofilters are so new, there’s an opportunity,” said Anderson, who saw it as a good way to attract millennial customers who aren’t turned off by the “ad” because it’s a geofilter. “Snapchat makes the ad experience flow really naturally in with the content that people are posting,” she added.
But it’s not flawless. Snapchat directly integrates ads into content, which could frustrate users if there are too many paid filters and leaves it open for users to mock brands (much as Twitter’s hashtags have lead to corporate pitches running into trouble). Plus, Anderson notes that no one quizzed her on her credentials. “There’s not a stringent process, not even providing proof that you’re affiliated with the brand. I don’t know what would happen if I put the logo for Nike and said ‘I’m the brand’,” she said.
But for individuals with less of a personal brand to risk, a special geofilter can be a cheap fun addition to a special event, reckons Kelli O’Merry, 28, who designed a geofilter for her wedding last month in San Diego.
O’Merry ditched her initial plan for a geofilter that would cover the whole 28-acre Liberty Station development area in San Diego when Snapchat revealed a $2,500 price tag. But a filter for just her wedding location, a warehouse that fit 400 people, cost $15.
She ran a geofilter for a conference Iberia Bank sponsored, and the filter got 2,895 views and ran for five hours around a two-block radius, and only cost $12.38.
and all their worrying about people pretending to be nike or whatever makes me think filters of Mao quotations to, for example, the national mall during the inauguration could be a better use than anything else they're likely to do
Breaking the Binary in Hillary Clinton's Pantsuits
Of all the women who've adopted the pantsuit as a symbol of their empowerment (from Katharine Hepburn to Grace Jones), presidential candidate Hillary Clinton is without a doubt the two-piece's biggest champion. This makes a lot of sense considering that when American women usually break into a space typically dominated men, they do it in a pantsuit. And what space has been more exclusive to men than the Oval Office?
That's not to say that we are blind to Clinton's record. She has a troubled history with the LGBTQ community, extending from her husband's misguided support of the Defense of Marriage Act and Don't Ask Don't Tell to the 2016 candidate's recent statement that Nancy Reagan helped start the national conversation on AIDS (a claim she has since walked back). However, when we started to develop the idea for this shoot, we weren't thinking about Clinton's politics specifically. We were thinking about her as a symbol for challenging the notions of conventional gender norms, one which we could appropriate and reimagine.
The truth is, despite the very real prospect of a woman taking the White House next year, there are still many more glass ceilings to shatter. The gender struggles in the United States aren't just relegated to cis white females. Instead, they extend out to the entire queer community, including trans men and women. As such, we wanted to honor the spirit of defying gender norms and take it to its fullest extension by casting models exclusively from the LGBTQ community to reclaim the symbolism of Clinton and her pantsuit.
What's beautiful to us about this shoot is that the images exhibit a strength through the fluidness in gender identities represented, showcasing a new kind of power dressing that breaks down the binary that's held us all back for so long.
—VICE Staff
Half the people in the ensuing photoshoot arent even weating pantsuits, i mean
camera_obscura posted:what's beautiful to me is that the clintons probably see themselves as radical transitional figures but actually are pathetically back-dated
well you're in luck because now hitlery is saying she'll put william jefferson "nafta" clinton in charge of revitalizing the economy (for bourgeois parasites who profit off destroying american labor) so get ready for some good old backdated ideas like, uhh, well, lets destroy amercan labor i guess
anyone remember this classic article about jeremy corbyn's christmas card
MAOIST BRITAIN
In the China of Communist dictator Chairman Mao, bicycles were a symbol of the egalitarian socialist system and the country became known as ‘the kingdom of bicycles’.
Perhaps Corbyn is suggesting that he wants to replicate the Chinese leader’s bicycle kingdom in Britain — after all, Mao is a hero among Corbyn’s inner circle, judging by the extraordinary decision by Shadow Chancellor John McDonnell to quote at length from Mao’s Little Red Book in the Commons in response to George Osborne’s Budget.
IT’S A GENDER NEUTRAL MODEL
While Corbyn’s own bike is a man’s Raleigh 300, the one prominent in the picture appears to be a unisex bicycle with a lowered central bar — all very appropriate for the modern, right-on political Left, which regards gender as nothing more than a ‘social construct’ and harps on about sexist oppression.
Yet Corbyn himself has failed to live up to this gender sensitivity. Almost every top job on his front bench has gone to men, while his supporters have become notorious for their macho bullying.
http://www.dailymail.co.uk/news/article-3361878/The-hidden-meaning-Comrade-Corbyn-s-Christmas-card.html
i actually thought this was satire despite the fact it was in the daily heil but then i checked out the writer's wikipedia page:
Leo McKinstry (born 1962) is a British journalist, historian and author.
Born in Belfast, Northern Ireland, McKinstry graduated from Cambridge University. He writes regularly for several newspapers in the United Kingdom, including the Daily Mail, Daily Express, and The Sunday Telegraph. He often writes about issues relating to immigration. His books include a biography of the Victorian Prime Minister, Lord Rosebery.
so...not satire i guess?
overfire posted:Born in Belfast, Northern Ireland
Well there you go.
this is a reason to dytd because it was not a very large meteor, and it exploded too far away to successfully annihilate phoenix arizona.
anyway, dytd
Stanford Swimmer Who Raped Unconscious Woman Gets Short Sentence Because Jail Would Have a ‘Severe Impact on Him’
IS THIS SENTENCE REAL OR FAKE
camera_obscura posted:i put a bullet in my mouth and then shoot a shot of whiskey, sometimes i can keep the bullet in my mouth but sometimes i swallow it
"That seems like something a drunk person would say."
-Bill Faulkner
i'm addicted to bullets
I too was generally disappointed - especially at the original theatrical showing; but I bought the DVD and after watching it 5 times I liked it (but only as a non-mythology, stand-alone, double episode flick). I reviewed about 150 reviews by others and liked Ms. Nussbaum's the best.
cars posted:but I bought the DVD and after watching it 5 times I liked it